More bad PR > Anfield: the victims, the anger and Liverpool’s shameful truth

Anfield and Liverpool FC need to get back to producing some great community engagement and relations

Anfield and Liverpool FC need to get back to producing some great community engagement and relations

This excellent piece by David Conn from the Guardian shows that the lack of transparency can ultimately cause great distress and bad PR. With the world becoming social and more two-way than it’s ever been, it would be difficult to sweep anything like this under the carpet.

Fans are generally long forgotten in the great scheme of things, but this adds more woes to Liverpool’s overworked PR department.

As this has happened across three regimes of ownerships, it would be hard to pin who is to blame. Hopefully, they will come up with an appropriate response and get back to producing some really good community relations.

Get creative and get transparent.

What do you think?

Let me know: @StevenWoodgate